Performance Marketing Specialist (m/f)
In this role, you will be responsible for planning, executing, and optimizing paid digital campaigns across multiple channels and markets. Your work will have a direct impact on the digital growth of our brands and our business results.
What we're looking for:
- At least 3 years of experience independently managing paid digital advertising, preferably in an eCommerce environment.
- Proven hands-on experience with Google Ads and Meta Ads, as well as familiarity with TikTok Ads and LinkedIn Ads.
- Good knowledge of GA4 and the fundamentals of tracking, including GTM, Pixel/CAPI, and conversions.
- Strong analytical skills and confidence working with data using Excel/Sheets, Looker Studio, or similar tools.
- An analytical and results-driven mindset.
- Ability to independently take ownership of digital advertising activities.
- A proactive and independent approach, accountability for results, the ability to turn data into concrete business decisions, and strong prioritization skills.
- Very good knowledge of English language.
What will give you an advantage:
- Experience with Amazon Ads or other marketplace and retail media platforms.
- Experience managing campaigns across multiple markets or in the US.
- Google Ads or Meta Blueprint certifications.
- Knowledge of German language.
- An interest in outdoor, tactical, or sports equipment.
Your responsibilities:
- Independently plan, set up, manage, and optimize campaigns across Google Ads (Search, PMax, Shopping, YouTube), Meta, Bing, TikTok, and LinkedIn Ads.
- Manage B2B campaigns on LinkedIn targeting partners, dealers, and professional users, including lead generation and support for trade shows and product launches.
- Manage advertising on Amazon (Sponsored Products, Sponsored Brands, DSP) and other marketplace and retail media platforms.
- Manage budgets across channels and markets and continuously reallocate spend based on performance (ROAS, CPA, MER).
- Develop account structures and targeting strategies, manage feeds, and run A/B tests across ads, creative assets, and landing pages.
- Work closely with the eCommerce, Content, and Creative teams and prepare briefs for advertising creatives.
- Ensure accurate measurement and tracking of campaign performance (GA4, GTM, conversions, attribution) in collaboration with the Analytics team.
- Report on performance weekly and provide actionable recommendations for improvement.
- Stay up to date with developments across advertising platforms and implement relevant new features and approaches.
What we offer:
- Permanent employment with a six-month probation period.
- The opportunity to work on a global brand across international markets and have a direct impact on business results.
- A stable company and the international environment of the Mehler Systems group.
- Flexible working hours to support a healthy work-life balance.
- Group supplementary health insurance.
- Regular group Pilates sessions, gym access, and massages.
- The opportunity to work in a fast-growing, successful, and innovative company where teamwork, employee well-being, and continuous development are highly valued.
- A dog-friendly office because we believe a great workplace includes our four-legged friends too.
- Competitive compensation, career development opportunities, and mentoring within both the team and the company. We'll support you in reaching your goals and building a successful career with us.
- We know that our people are key to our success. That's why we support both personal and professional development and provide a work environment where you'll feel welcome and valued.
Ready for your next mission?
If you see yourself in this role and are ready for a new challenge, we'd love to hear from you. Apply by 18 October 2026 by clicking the button bellow.
